Post by lizaseo11 on Nov 10, 2024 17:22:28 GMT 14
Using GIFs is the best way to increase behavioral factors on your website and engage your audience in viewing the information you need. Animated images are one of the best content marketing tools because GIFs are not only easy for users to perceive, but also easy to create.
How to make a gif? In this article, we will tell you how to create a gif yourself, how and when to use them, and what are the benefits of using gifs. But first things first.
An image format such as gif appeared about 30 years ago, and over time it has not lost its popularity. Both before and now, many users not only view, but also save animated images in order to share them with friends and acquaintances. Unfortunately, not all content marketers and blog owners use Graphics Interchange Format (abbreviated gif). The reason is that many simply do not know how to make them. Let's take a closer look at how to make a gif, as well as the benefits of using it.
What is the advantage of gifs?
Gif motion
On foreign forums and communities, gifs have long since taken the place of “favorites.” Animated images are much more convenient for most people than video format. So, the main advantages of gif over video include:
The video must be turned on and off, and also opened in a new tab for ease of viewing;
Almost every video has soundtrack, which eliminates the possibility of listening to music separately from the video;
Wadsworth's constant applies to most videos , which states that about the first 30% of the information in a video can be skipped because it contains no useful information. GIFs, on the other hand, contain only necessary and useful material without the "fluff";
If the video is not embedded shopify website design in the page content, you will have to open it on another site and wait for it to load;
Most videos contain ads that cannot be skipped, which means you have to wait an extra 5 to 30 seconds.
Fortunately, all the above-mentioned disadvantages of watching videos do not apply to GIFs. You don’t need to rewind, turn them on and off, turn off the sound, or be distracted by ads.
Using GIFs in Content Marketing
Ann Smarty, one of the most famous content marketers in the world, believes that animated images are a new trend that is gradually gaining ground. The vast scope of content marketing allows you to use gifs without limiting them. Everything depends only on your imagination, experience and the information you want to convey to users.
Homepage. A GIF on the homepage of your site will allow users to quickly understand the topic of your site, as well as how your service works.
Step-by-step instructions. To make the information in the step-by-step instructions more understandable to users, you can use gifs. Animation allows you to understand much faster how to perform a particular action.
Attracting attention. A GIF not only focuses the reader's attention on the necessary information, but is also a great way to dilute boring material with attractive animation.
E-mail newsletter. A GIF in a newsletter not only holds the reader's attention, but also conveys the subject of the letter to him, thereby increasing the final CTR.
Social networks. Using gifs in social networks is a paradise not only for users, but also for owners of pages and communities. Facebook even added the ability to independently make animation from a photo in a couple of steps, due to which the number of views has increased significantly - now users no longer wonder how to make a gif from a photo;
Comments. A comment with a GIF attracts significantly more attention than one without it. Using animation in responses is a common practice for users of Reddit and Quora.
How to make a gif yourself?
There are many ways to make gifs - we will look at the simplest and fastest ones.
Create a GIF using YouTube
Copy the link and add a gif to the beginning of it. It should look something like this:
gifyoutube.com/watch?v=KTaxTHGfwrI
When you follow this link, a special gif.com editor will open for you. In it, you should select the start and end time of the animation, as well as other necessary parameters.
It will take you less than a minute to create such a gif.
Recording a GIF from the screen
How to make a gif from a video? First, you need to record a video, which you will then need to convert to gif format.
There are a huge number of video recording applications, here are some of them:
Google Chrome CaptureCast Chrome Screen Recording;
Movavi Video Suite;
Debut Video Capture;
WM Recorder;
AVS Video Editor.
Record video using any convenient application or extension, download the file to your computer and that's it - now you know how to make a GIF from a video. You can also make a GIF from a video online if you don't want to bother with downloading and installing applications.
Convert video to gif
As with video recording, there are a huge number of video to gif converters. Choose the one that is convenient for you. We remind you that you can also create a gif online, and not only with the help of installation applications. We recommend paying attention to the following services:
Ezgif ;
Free-video-to-gif-converter ;
Movavi .
They all work in a similar way:
It is necessary to upload the recorded video to the converter system;
Set the necessary parameters, such as the start and end of playback, the number of fps and quality;
The app you choose may also have additional features to resize, crop the gif, speed up and slow down, and add text.
Download gif from video to your computer and you're done.
You can store your gifs both on your computer and on special services. The most popular of them are giphy and gfycat.com .
The use of animated images is a trend that is only gaining momentum. A huge number of users will prefer to view gifs instead of videos, images or text. Animation formats may change significantly in the near future, but the general idea of creating images and optimizing information will remain unchanged.
How to make a gif? In this article, we will tell you how to create a gif yourself, how and when to use them, and what are the benefits of using gifs. But first things first.
An image format such as gif appeared about 30 years ago, and over time it has not lost its popularity. Both before and now, many users not only view, but also save animated images in order to share them with friends and acquaintances. Unfortunately, not all content marketers and blog owners use Graphics Interchange Format (abbreviated gif). The reason is that many simply do not know how to make them. Let's take a closer look at how to make a gif, as well as the benefits of using it.
What is the advantage of gifs?
Gif motion
On foreign forums and communities, gifs have long since taken the place of “favorites.” Animated images are much more convenient for most people than video format. So, the main advantages of gif over video include:
The video must be turned on and off, and also opened in a new tab for ease of viewing;
Almost every video has soundtrack, which eliminates the possibility of listening to music separately from the video;
Wadsworth's constant applies to most videos , which states that about the first 30% of the information in a video can be skipped because it contains no useful information. GIFs, on the other hand, contain only necessary and useful material without the "fluff";
If the video is not embedded shopify website design in the page content, you will have to open it on another site and wait for it to load;
Most videos contain ads that cannot be skipped, which means you have to wait an extra 5 to 30 seconds.
Fortunately, all the above-mentioned disadvantages of watching videos do not apply to GIFs. You don’t need to rewind, turn them on and off, turn off the sound, or be distracted by ads.
Using GIFs in Content Marketing
Ann Smarty, one of the most famous content marketers in the world, believes that animated images are a new trend that is gradually gaining ground. The vast scope of content marketing allows you to use gifs without limiting them. Everything depends only on your imagination, experience and the information you want to convey to users.
Homepage. A GIF on the homepage of your site will allow users to quickly understand the topic of your site, as well as how your service works.
Step-by-step instructions. To make the information in the step-by-step instructions more understandable to users, you can use gifs. Animation allows you to understand much faster how to perform a particular action.
Attracting attention. A GIF not only focuses the reader's attention on the necessary information, but is also a great way to dilute boring material with attractive animation.
E-mail newsletter. A GIF in a newsletter not only holds the reader's attention, but also conveys the subject of the letter to him, thereby increasing the final CTR.
Social networks. Using gifs in social networks is a paradise not only for users, but also for owners of pages and communities. Facebook even added the ability to independently make animation from a photo in a couple of steps, due to which the number of views has increased significantly - now users no longer wonder how to make a gif from a photo;
Comments. A comment with a GIF attracts significantly more attention than one without it. Using animation in responses is a common practice for users of Reddit and Quora.
How to make a gif yourself?
There are many ways to make gifs - we will look at the simplest and fastest ones.
Create a GIF using YouTube
Copy the link and add a gif to the beginning of it. It should look something like this:
gifyoutube.com/watch?v=KTaxTHGfwrI
When you follow this link, a special gif.com editor will open for you. In it, you should select the start and end time of the animation, as well as other necessary parameters.
It will take you less than a minute to create such a gif.
Recording a GIF from the screen
How to make a gif from a video? First, you need to record a video, which you will then need to convert to gif format.
There are a huge number of video recording applications, here are some of them:
Google Chrome CaptureCast Chrome Screen Recording;
Movavi Video Suite;
Debut Video Capture;
WM Recorder;
AVS Video Editor.
Record video using any convenient application or extension, download the file to your computer and that's it - now you know how to make a GIF from a video. You can also make a GIF from a video online if you don't want to bother with downloading and installing applications.
Convert video to gif
As with video recording, there are a huge number of video to gif converters. Choose the one that is convenient for you. We remind you that you can also create a gif online, and not only with the help of installation applications. We recommend paying attention to the following services:
Ezgif ;
Free-video-to-gif-converter ;
Movavi .
They all work in a similar way:
It is necessary to upload the recorded video to the converter system;
Set the necessary parameters, such as the start and end of playback, the number of fps and quality;
The app you choose may also have additional features to resize, crop the gif, speed up and slow down, and add text.
Download gif from video to your computer and you're done.
You can store your gifs both on your computer and on special services. The most popular of them are giphy and gfycat.com .
The use of animated images is a trend that is only gaining momentum. A huge number of users will prefer to view gifs instead of videos, images or text. Animation formats may change significantly in the near future, but the general idea of creating images and optimizing information will remain unchanged.